Dan Ariely studies people’s irrational behavior in the marketplace. He is the founder of the Center for Advanced Hindsight, author of the book Predictably Irrational, and the Alfred P. Sloan Professor of Behavioral Economics at the Massachusetts Institute of Technology in Cambridge.

Past Events

• You and Your Irrational Brain: An Evening of Experimentation Under the Stars

  2008 Festival

  n this special presentation of WNYC’s popular show Radio Lab, behavioral economist Dan Ariely, author of Predictably Irrational, joined science writer Jonah Lehrer and program hosts Jad Abumrad and Robert Krulwich to explore the often surprising factors which motivate and dictate human behavior.

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